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Writer's pictureCGT Communications

So, What's New?

Updated: Nov 21

We will all be on the receiving end of this simple 3-word question as we gather at upcoming Holiday events. And we'll likely deliver this question to a few people, too. It's a tidy little conversion starter after all.

 

For us at CGT? This question is no throwaway line at a cocktail party.


This question comes at us every year – and we thrive on hearing it. And WOW are we ready for you this year!! Warm up your coffee because we have a lot to talk about.

 

GREAT NEWS!

CGT has been named as a Select Partner with Canadian Apparel manufacturer Levelwear. This important designation provides opportunities for you to access their complete 2025 Collection through us. The door is now open for you to build out a gift-offering program that can deliver Lifestyle Apparel options beyond the basic corporate golf line-up. And the best part is that with this widening of variety options, comes a widening of offerings you can present to your guests for their consideration.

 

This is a game-changing advancement for your tournament. A real differentiator from anything else in the industry.



READY TO LEARN MORE?

We will create your own Gifting Micro Site showing the customized tournament gift options you have selected to present to your participants for their individual selection.


Here’s how it works:
  • We will work with you to select the roster of items you will make available for participants to choose from. We recommend 6 items as the sweet spot for offering enough variety without bogging down the selection process.

  • Then we establish your custom Gifting Micro Site and send the URL link to every player.

  • When they receive it, they get busy looking and liking and personalizing the precise gift THEY WANT from you.

  • Once they've built their personalized gift and click the final button, then we get busy. We do all the work of Personalizing, Labelling, Collating, and Packing.


THE RESULT?

On your tournament day, you have all these individually-selected gifts ready and bagged and personally identified for each recipient.  Now it's time to get excited about the many exciting distribution options that become options inside this program:

  • That very first moment when they drive through the gates and you welcome them while they're still in their vehicle. A great initial impact to begin the day!

  • The classy look of golf cart seat placement is an option with great visuals.

  • We could challenge your Golf Course to open the locker room to us so we can Locker-Load their gift there.

  • OR, maximize the customer interaction with a fully-stocked table at registration.  

  • OR MORE, we can even consider the impactful option of direct shipping to each golfer in advance of tournament day.


Game Changer?  Absolutely.  In fact, it’s an Industry Changer!

Tournament Differentiator?  100%


THE BENEFITS? 

Solving old problems and finding new opportunities.

  • Sizing issues are now eliminated.

  • No more of having too little of this and too much of that.

  • Logo freedom. Many events have avoided putting a logo onto any item that is a sized opportunity simply to hedge their bets and be in a position to return unused items. No more. Knowing that logo inclusion is back on the table, you can pursue a brand-new sponsorship category.


THE NOT SO OBVIOUS?

It’s just a great feel good story, too. A Canadian Manufacturer/Sponsor supporting multiple Canadians on the PGA Tour and Professional circuits abroad.

 

Time to talk. Get your event booked so the developers can begin designing your Gifting Micro Site, then you can start generating excitement with your guests earlier than ever before.

 
Call me to book your personal viewing appointment and let’s set you apart from every other tournament out there.  



 
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